The Story of Pokemon: The Complete History of the Most Successful Franchise in t

Welcome to the world of Pokémon. For 25 years, this series has entertained leagues of aspiring Trainers. Starting as a mere idea in the mind of Satoshi Tajiri, drawing from his experiences catching bugs as a child, it grew into a duet of Game Boy games that captured the hearts of Japan. From then, the Pocket Monsters set their sights on taking over the rest of the world by storm. Evolving to encompass videogames, toys, cards, manga, anime and more, Pokémon rapidly turned into a multimedia behemoth. Its Super Effective strategy of maintaining that popularity with regular updates of new monsters, games and regions to explore has ensured that it’s the most successful media franchise in the world. Today, it’s almost impossible to fi nd someone who doesn’t recognise the likes of Pikachu, Ash Ketchum or the iconic Poké Ball logo. Inside this special celebratory bookazine, we’re going to take you on a journey from the very fi rst Generation of Pokémon, all the way to the eighth. On our quest, we’ll learn about how each era brought something new to the series, explore each and every Pokédex expansion and delve deep into the stories behind the videogames, television series and more. Whether you’re a Pokémon Professor or an aspiring Pokémon Master taking their fi rst steps towards the Indigo Plateau, we’re confi dent that you’ll enjoy the ride. Your very own Pokémon legend is about to unfold. A world of dreams and adventures with Pokémon awaits